Get 1 second repricing with Overdrive.
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Every repricing feature. One flat monthly price.
No feature gates. No per-user fees. Just powerful repricing that grows with you.
Pro
Full-featured repricing for professional sellers. The automation serious sellers rely on to grow revenue and profits.
Key features
- Unlimited Listings
- Unlimited Users
- Proven Strategies
- Instant Repricing
- Real Human Support
- Profit Protection
- Advanced Analytics
- Strategy Automation
- AI MCP Server
Why choose Informed Repricer?
No artificial tiers or gatekeeping features. Get access to everything you need to start repricing today.
- Unlimited Everything
- Unlimited team members. Unlimited features. Pricing that doesn't grow with your catalog.
- Instant Repricing
- No limits or artificial delays. Instant and automatic price changes 24/7/365.
- Battle-tested and proven strategies
- Leverage our 15+ years of experience to maximize your profit with smart price adjustments based on your goals.
- Create Custom Reports
- Download insight-rich reports on your listings, performance, and competitors.
- Raise the Buy Box Price
- Skip the penny wars. Ditch the race to the bottom. Win the Buy Box by raising your price, not lowering it.
- Advanced Analytics
- At-a-glance breakdown of your orders, sales, profit, Buy Boxes, and everything else you need to know!
- Profit Protection
- Some repricers focus on lowering your prices - we focus on optimizing your prices to increase your profits whenever possible.
- International Marketplaces
- Connect 20+ international Amazon marketplaces and Walmart Marketplace. Use them all or just one!
- Expert-Led Support Team
- Our customer support team is made up of repricing experts that will set you up for success.
Informed Repricer customers grow their business fast
- Buy Box increase in two weeks
- 63%
- Revenue increase
- 30%
- Profit increase in the first month
- 50%+
- Orders increase
- 30%
Add-ons to power your repricer
We pride ourselves on including all of the features that most sellers need to succeed but we also offer a few premium add-ons for those customers that want to really level up their business.
Overdrive $29/month
Sub 15 second repricing for your most important listings. Submit price updates for up to 100 selected Amazon and Walmart listings immediately instead of in batches.
Overdrive Pro $49/month
Select up to 500 listings for direct updates with manual selection, Daily Top Sellers, or a Saved View to keep your most important products at their most competitive.
Additional Stores $49/month
Running multiple businesses? Add multiple stores within the same marketplace, i.e. two Amazon US seller accounts.
Business Repricing $49/month
Take advantage of repricing strategies created specifically for the Amazon Business and Walmart Business marketplaces.
Priority Support $49/month
All customers get premium customer support, but we offer Priority Support for customers that need extra fast, hands-on support.
How our simple, flat pricing works
Our pricing is simple: you get access to instant repricing, every strategy, and all repricing features for one simple, flat price.
We’ll never take a chunk of your sales or charge you for something arbitrary like how many items you have or how much revenue you make.
We give you everything you need to automate pricing and you can add on any extras you want to power up your business.
Frequently asked questions
You’ll get instant access to all of our features for 14 days. You’ll be able to try out all of our repricing strategies, our entire suite of features that increase your profits, our integrations with other popular ecommerce tools, and more! We won’t even ask for a credit card on file.
Once your free trial is over, you’ll have the option to sign up for a paid plan with our simple, flat pricing model. Your data and listings will remain intact.Currently, Informed Repricer works with Amazon and Walmart Marketplace. The specific Amazon Marketplaces that we cover are Amazon.com (US), Amazon UK, Ireland, Canada, Mexico, Brazil, Germany, France, Italy, Spain, Netherlands, Japan, Australia, United Arab Emirates, Sweden, Poland, Belgium, South Africa, Turkey, Saudi Arabia, and Singapore.
Absolutely not. Informed Repricer is a pay-as-you-go service. There are no contracts or long-term commitments; you simply pay month-to-month, and you can cancel at any time.
Unlike other repricing companies, Informed Repricer does not take a commission or percentage of any sale. We’re here to help you grow your revenue and protect your profits, so you pay one simple flat fee for our repricer.
We send price changes to the marketplace instantly. Once the marketplace accepts the price change, it will be reflected on the offer page. We don’t impose any arbitrary delays or limits.
If you are bringing in less than $5k revenue per month, you may qualify for our discounted Foundation plan. It’s $99/mo and includes all our repricing features. There are some limits to this plan (you can only add one subuser to your account and you can't enable any paid add-ons), but our goal is to give you access to a repricing tool that will help you grow your business. The discount will be automatically added to your plan until you exceed the $5k/mo revenue threshold. You’ll always receive a billing notification before you’re charged, so you know what to expect.
If you make less than $5k revenue per month and want to use some of the features unavailable on this plan, such as Strategy Automation or adding multiple subusers, you can upgrade to the full-priced plan at any time and take advantage of these features.Informed Repricer has a suite of features that were built specifically to increase your sales without sacrificing your profit margins! Some of these features include Smart Price Reset, which “resets” the price of a listing when sales are slow, and Raise the Buy Box Price, which raises your price while you’re in the Buy Box to maximize your profits.
We will celebrate your success! But you won’t have to worry about your plan being upgraded, your price going up or anything changing at all. At Informed Repricer, we don’t impose any arbitrary revenue restrictions or SKU limits so you get access to all our features for one flat price. As your revenue grows, you’ll get to enjoy all of the increased profit.
To manage marketplaces that are from different selling accounts or stores we offer an “Additional Stores” add-on for just $49/month. For example, if you want to add two separate Amazon US selling accounts, the first Amazon US selling account would be included for free, and the second Amazon US selling account would require you to enable the “Additional Stores” add-on for a flat fee of $49/month. Each add-on allows you to add an additional marketplace for all 20+ supported marketplaces.
You will not be charged for every marketplace added. If you have one selling account or store that you use to sell on 15 different Amazon marketplaces, all of those marketplaces would be supported for free as a part of our normal plan. Adding one Amazon US selling account, one Amazon Mexico selling account, and one Amazon Spain selling account would be included for free in our normal plan. The “Additional Stores” add-on is only needed when you want to add multiple selling accounts within the same marketplace, i.e. if you wanted to add two Amazon Spain selling accounts, you would need to enable the $49/month “Additional Stores” add-on to do so.If you do not want Informed Repricer to reprice certain items, you can easily turn repricing off for those listings or simply avoid setting a Minimum Price on them (listings without a Min Price will never be repriced by Informed Repricer).
We offer several repricing algorithms that are powered by AI, as well as the ability to customize your very own repricing strategy with our Build Your Own strategy option. Our various strategies help you achieve different goals, such as winning and keeping the Buy Box, finding the optimal price for your listings even when they have limited or no competition, optimizing the price of your private label listings, and more!
Learn more about our repricing strategiesNope, mixing and matching is encouraged. You have the ability to duplicate or create multiple strategies, and you're able to assign any strategy to as many or as few of your listings as you'd like.
Brian Gluck Owner, ProjectorScreen.comInformed Repricer just provides an unparalleled value for what you're spending for the software. At the end of the day, there's no human that can sit there and analyze all of your competitors every 15 minutes and update your pricing based off of what they see. And even if they could, you're going to be paying a lot more for a human to do that than what you’d pay to use Informed Repricer.
What customers say after signing up with Informed Repricer
We asked our customers “what do you love most about Informed Repricer?” Here’s what some of them said...
“My sales have increased and I don't have to babysit my products.”
“Automated repricing makes life easy.”
“The repricer works quickly and efficiently.”
“My price goes up when my competition goes away or raises prices.”
“Gets me the Buy Box.”
“I can find out anytime what percentage of the Buy Box I have.”
“It just works.”
“Not having to think about repricing my items.”
“It's very easy and intuitive to use.”
“Simple to use.”
“The peace of mind it gives me.”
“Easy to manage all my listings and change strategies as I need.”
“Saves me time managing pricing.”
“Stay in the Buy Box tougher/longer than the other repricers.”
“It has helped grow our business.”